A piece of software that reads the equities markets, and trades them, according to a set of rules we have spent years refining. Twenty pounds a month
The first piece of software we have built, and the first one we are making available to subscribe to, is an algorithm that trades equities. It reads the market according to a defined set of rules. When the conditions for a trade are met, it places one. When they are not, it waits.
Everything else is built in. The strategy is fixed. The risk management is part of the strategy, not a setting you have to configure. The position sizing, the stop-losses, the rules for when to step back, all of these have been decided already, by us, on your behalf. You do not pick markets. You do not tune dials. You have one decision to make: switch it on, or do not.
It runs through your own brokerage account, which you open and own. We never hold your money. We never see your funds. If we ceased to exist tomorrow, your account would continue exactly as it does today.
The equities algorithm does not trade every day. That is the design, not a flaw. The rules are specific. Most of the time, the conditions for a trade are not met, and the system waits.
We mention this because the trading category as a whole has trained people to expect constant activity. Apps that ping you, charts that flash, dashboards that demand attention. We have built something very deliberately different. When the algorithm does act, it acts because the strategy says to, not because the day demands it.
Patience is part of the work. A rule that fires only when conditions warrant is doing exactly what it was designed to do. Activity is not the same thing as progress, and we would rather you knew that going in.
The equities algorithm is the first of what we intend to be a small range. Further strategies, beginning with a commodities algorithm, are in development. We do not have firm launch dates for them yet, and we would rather not give one before we are sure.
When more become available, they will be priced individually, in line with the equities algorithm, and we will offer a bundle for anyone who wants more than one strategy running at once.